1. IR@IIMC

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Results 1-10 of 15 (Search time: 0.027 seconds).
Item hits:
Issue DateTitleAuthor(s)
2011The moderating role of selling experience on the relationship between job satisfaction, adaptive selling behaviors, customer orientation and salesperson's performanceSingh, Ramendra; Das, G.
2011How Customer Involvment Influences credit Card Loyalty Reward programes in India?Singh, Ramendra; Matthew, Liu T.; Brock, J.L.; Sy-Changco, J.A.
2011An Empirical investigation of the Strategic Use of CSR in Top 200 Indian CorporationsSingh, Ramendra; Agarwal, S.
2011Studying Markets and Marketing at Bottom of Pyramid: Emerging New ParadigmsSingh, Ramendra
2011Prabhar Oil Company, and distribution challenges in the Indian lubricants industrySingh, Ramendra; Paliwal, Pramod; Sakariya, Sanjay
2011Managerial insights into sachet marketing strategies and popularity in the PhilippinesSy-Changco, Joseph A.; Pornpitakpan, Chanthika; Singh, Ramendra; Bonilla, Celia M.
2011Does salesperson's customer orientation create value in B2B relationships? Empirical evidence from IndiaSingh, Ramendra; Koshy, Abraham
2011An exploratory investigation into the hierarchical linkages between salespersons' sales call activities and customers' psychosocial benefits and terminal valuesSingh, Ramendra
2011SALCUSTOR: A multidimensional scale for salespersons' customer orientation and implications for customer-oriented selling: Empirical evidence from IndiaSingh, Ramendra; Koshy, Abraham
2011-04-01Sales call length, call frequency, and its impact on salesperson’s performance and customer relationship quality: Few research propositionsSingh, Ramendra

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