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Results 21-30 of 93 (Search time: 0.002 seconds).
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Issue Date
Title
Author(s)
2018
Money, Religiosity and Spiritual Well-Being : Does it impact Consumers' Ethical beliefs? Evidence from India
Singh, Ramendra
2019
Materialism, consumerism, and religion: A Buddhist vision for nonprofit marketing
Choudhury, Koushiki
2014
The influence of customer-perceived service quality on customers' behavioural intentions: A study of public and private sector banks, class and mass banking and consumer policy implications
Choudhury, Koushiki
2020
Food advertising targeting children in India: Analysis and implications
Mehta, Ritu
;
Bharadwaj, Apoorva
2017
A Buddhist perspective on death: An ethnographic study and implications for nonprofit marketing in grief support and terminal illness
Choudhury, Koushiki
2014
Materialism, Religion, and Implications for Marketing-An Ethnographic Study of Nichiren Buddhism
Choudhury, Koushiki
2013
Understanding perceived retail crowding: A critical review and research agenda
Mehta, Ritu
2013
Understanding poverty and promoting poverty alleviation through transformative consumer research
Blocker, Christopher P.
;
Ruth, Julie A.
;
Sridharan, Srinivas
;
Beckwith, Colin
;
Ekici, Ahmet
;
Goudie-Hutton, Martina
;
Rosa, Jose Antonio
;
Saatcioglu, Bige
;
Talukdar, Debabrata
;
Trujillo, Carlos Andres
;
Varman, Rohit
2013
Service quality and customers' purchase intentions: An empirical study of the Indian banking sector
Choudhury, Koushiki
2017
Alphanumeric brand names for global branding: Does the alpha matter?
Tripathi, Sanjeev
;
Jaikumar, Saravana
;
Guha, Abhijit
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Author
39
Singh, Ramendra
13
Mishra, Prashant
11
Choudhury, Koushiki
11
Varman, Rohit
10
Mehta, Ritu
6
Jaikumar, Saravana
5
Ranjan, Kumar Rakesh
4
Bakshi, Madhupa
4
Sharma, Yukti
4
Sy-Changco, Joseph A.
.
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Subject
17
India
7
Emerging markets
5
Bottom of the pyramid
5
Customer orientation
5
Service quality
4
Market development
4
Marketing
4
Salesperson
3
Brand Community
3
Consumer behaviour
.
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Date issued
15
2020 - 2022
77
2011 - 2019