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Results 1-6 of 6 (Search time: 0.004 seconds).
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Issue Date
Title
Author(s)
2017
Groups and teams: a review of bad apple behavior
Jaikumar, Saravana
;
Mendonca, Avina J.
2017
Alphanumeric brand names for global branding: Does the alpha matter?
Tripathi, Sanjeev
;
Jaikumar, Saravana
;
Guha, Abhijit
2020
Consuming beyond means: debt trap of conspicuous consumption in an emerging economy
Jaikumar, Saravana
;
Sharma, Yukti
2019
How do consumers choose sellers in E-marketplaces?: The role of display price and sellers’ review volume
Jaikumar, Saravana
2018
‘I show off, so I am well off’: Subjective economic well-being and conspicuous consumption in an emerging economy
Jaikumar, Saravana
;
Singh, Ramendra
;
Sarin, Ankur
2020
Marketplace literacy education and coping behaviors among subsistence consumer - entrepreneurs during demonetization in India
Viswanathan, Madhubalan
;
Jaikumar, Saravana
;
Sreekumar, Arun
;
Dutta, Shantanu
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Author
1
Dutta, Shantanu
1
Guha, Abhijit
1
Mendonca, Avina J.
1
Sarin, Ankur
1
Sharma, Yukti
1
Singh, Ramendra
1
Sreekumar, Arun
1
Tripathi, Sanjeev
1
Viswanathan, Madhubalan
Subject
1
Bad apple
1
Balanced Growth Path
1
Bottom of the pyramid
1
Brand Community
1
Conspicuous Consumption
1
Conspicuous consumption
1
Demonetization
1
Deviance
1
Electronic Word-Of-Mouth
1
Emerging economy
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