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Results 1-9 of 9 (Search time: 0.002 seconds).
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Issue Date
Title
Author(s)
2019
Vagabonds at the Margins: Acculturation, Subalterns, and Competing Worth
Sreekumar, Hari
;
Varman, Rohit
2019
Role of social network in defining the impact of marketing - Mix on satisfaction from food items at subsistence marketplace
Sharma, Yukti
;
Nasreen, Reshma
;
Kumar, Amit
2019
Impact of Religiosity in the Personal and Consumption Domains
Agarwala, Ridhi
;
Singh, Ramendra
;
Mishra, Prashant
2019
Materialism, consumerism, and religion: A Buddhist vision for nonprofit marketing
Choudhury, Koushiki
2019
Non-deceptive deliberate purchase of brand lookalikes : A BOP Customer Value Perspective
Singh, Ramendra
;
Trott, Sangeeta
2019
How do consumers choose sellers in E-marketplaces?: The role of display price and sellers’ review volume
Jaikumar, Saravana
2019
Religiosity and consumer behavior: a summarizing review
Agarwala, Ridhi
;
Mishra, Prashant
;
Singh, Ramendra
2019
AGROY: creating value through smart farming
Singh, Ramendra
;
Kumar, Jitender
;
Nayak, Avilash K.
2019
Evaluating channel partner's performance: impact of task environments on the relevance of measurement metrics
Goyal, Vikas
;
Mishra, Prashant
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Author
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Singh, Ramendra
3
Mishra, Prashant
2
Agarwala, Ridhi
1
Choudhury, Koushiki
1
Goyal, Vikas
1
Jaikumar, Saravana
1
Kumar, Amit
1
Kumar, Jitender
1
Nasreen, Reshma
1
Nayak, Avilash K.
.
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Brand Community
1
Acculturation
1
Added value/value chain
1
And social network
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Bottom of the pyramid (BOP) or su...
1
Business development
1
Channel partner‘s performance
1
Compensatory construct of food items
1
Consumer Culture
1
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