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Item hits:
Issue Date
Title
Author(s)
2014
Social media marketing in emerging economies: Case study of three Indian firms
Bakshi, Madhupa
;
Mishra, Prashant
2014
Customer-based corporate brand equity (CBCBE) in business-to-business firms: An emerging market perspective
Mishra, Prashant
;
Sarkar, Soumya
2014
Customer-based corporate brand equity (CBCBE) in business-to-business firms: An emerging market perspective
Mishra, Prashant
;
Sarkar, Soumya
2018
Dimensions of privacy concerns amongst online buyers in India
Jain, Tinu
;
Mishra, Prashant
Discover
Author
2
Sarkar, Soumya
1
Bakshi, Madhupa
1
Jain, Tinu
Subject
2
Customer Ties
2
Market Orientation
2
Marketing Capabilities
1
Online Shopping
1
Privacy Concerns
1
Semiconductor Manufacturing
1
Social Commerce
1
Social Media
1
Woodworking
Date issued
3
2014
1
2018
Has File(s)
4
false