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Issue Date
Title
Author(s)
2020
Digital access through smartphones and well-being of BoP women: insights from a field study in India
Parthiban, Rishikesan
;
Jaikumar, Saravana
;
Basak, J.
;
Bandyopadhyay, Somprakash
2020
Leveraging ICT to Overcome Complementary Institutional Voids: Insights from Institutional Work by a Social Enterprise to Help Marginalized
Parthiban, Rishikesan
;
Qureshi, Israr
;
Bandyopadhyay, Somprakash
;
Bhatt, Babita
;
Jaikumar, Saravana
2017
Groups and teams: a review of bad apple behavior
Jaikumar, Saravana
;
Mendonca, Avina J.
2017
Alphanumeric brand names for global branding: Does the alpha matter?
Tripathi, Sanjeev
;
Jaikumar, Saravana
;
Guha, Abhijit
2020
Consuming beyond means: debt trap of conspicuous consumption in an emerging economy
Jaikumar, Saravana
;
Sharma, Yukti
2019
How do consumers choose sellers in E-marketplaces?: The role of display price and sellers’ review volume
Jaikumar, Saravana
2018
‘I show off, so I am well off’: Subjective economic well-being and conspicuous consumption in an emerging economy
Jaikumar, Saravana
;
Singh, Ramendra
;
Sarin, Ankur
2020
Marketplace literacy education and coping behaviors among subsistence consumer - entrepreneurs during demonetization in India
Viswanathan, Madhubalan
;
Jaikumar, Saravana
;
Sreekumar, Arun
;
Dutta, Shantanu
2021-02
Digitally mediated value creation for non-commodity base of the pyramid producers
Parthiban, Rishikesan
;
Qureshi, Israr
;
Bandyopadhyay, Somprakash
;
Jaikumar, Saravana
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