Editorial

Abstract

As the year continues to unfold with numerous promises and challenges, we observe new opportunities that have arisen for expanding the horizons of academic research in management and related disciplines. The current issue is a manifestation of these opportunities as well. We present a diverse collection of eight articles, each contributing significant insights into various facets of decision-making at different levels – at the individual-level such as by consumers, firm level such as by managers and at the industry or nation level such as through competitive strategies and trade policies.