Please use this identifier to cite or link to this item: https://ir.iimcal.ac.in:8443/jspui/handle/123456789/4347
Title: Review - Communications for Social Marketing—A Study in Family Planning
Authors: Mustafi, Chandan K.
Issue Date: Apr-1979
Publisher: Indian Institute of Management Calcutta, Kolkata
Series/Report no.: Vol. 6;No. 2
Description: Chandan K. Mustafi, Member of Faculty, Quantitative Methods Area, IIM, Calcutta; p.252-255
URI: https://ir.iimcal.ac.in:8443/jspui/handle/123456789/4347
ISSN: 0304-0941(print version)
Appears in Collections:Issue 2, April 1979

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