Please use this identifier to cite or link to this item:
https://ir.iimcal.ac.in:8443/jspui/handle/123456789/3879
Full metadata record
DC Field | Value | Language |
---|---|---|
dc.contributor.author | Kakkar, Pradeep | |
dc.date.accessioned | 2022-08-05T11:14:15Z | |
dc.date.available | 2022-08-05T11:14:15Z | |
dc.date.issued | 1980-07 | |
dc.identifier.issn | 0304-0941(print version) | |
dc.identifier.uri | https://ir.iimcal.ac.in:8443/jspui/handle/123456789/3879 | |
dc.description | Pradeep Kakkar Faculty Member, Marketing Area, IIM, Calcuita; p.253-255 | |
dc.language.iso | en_US | en_US |
dc.publisher | Indian Institute of Management Calcutta, Kolkata | |
dc.subject | Review | en_US |
dc.title | Review - Marketing : Environment, Concepts and cases | en_US |
dc.type | Article | en_US |
Appears in Collections: | Issue 3, July 1980 |
Files in This Item:
File | Description | Size | Format | |
---|---|---|---|---|
Marketing Environment, Concepts and.pdf Until 2027-03-31 | Review | 1.14 MB | Adobe PDF | View/Open Request a copy |
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