GNRC Limited

Please use this identifier to cite or link to this item: https://ir.iimcal.ac.in:8443/jspui/handle/123456789/3794

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DC Field	Value	Language
dc.contributor.author	Banerjee, Ashok
dc.contributor.author	Sista, Suren
dc.date.accessioned	2022-05-05T09:26:22Z	-
dc.date.available	2022-05-05T09:26:22Z	-
dc.date.issued	2018
dc.identifier.uri	https://www.iimcal.ac.in/case-studies-lists#accordion-0
dc.identifier.uri	https://ir.iimcal.ac.in:8443/jspui/handle/123456789/3794	-
dc.description	Data Source :- GNRC Ltd.
dc.description	Setting :- Field case
dc.description	Case Reference No. :- IIMC-CRC-2017-09
dc.description	Case Length :- 29 Pages + Teaching Note
dc.description.abstract	The case highlights how to provide affordable and quality healthcare services in a region in India which is not known to have super specialty healthcare facilities. The case also highlights the amazing life story of a doctor who had shunned lucrative opportunities in Delhi to serve his native province. The case discusses a unique business model of running hospitals profitably. Such unique model provides challenges to the existing business practices of the company. The case is intended for use in courses on Strategic Management, Services Marketing, Business Valuation, and Cost Management
dc.publisher	Indian Institute of Management Calcutta Case Research Center
dc.subject	Healthcare
dc.subject	Innovative Marketing
dc.subject	Business Model
dc.subject	Valuation
dc.title	GNRC Limited
dc.type	Case
Appears in Collections:	2017-18

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