Please use this identifier to cite or link to this item: https://ir.iimcal.ac.in:8443/jspui/handle/123456789/3789
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dc.contributor.authorBose, Indranil
dc.contributor.authorK. Jha, Ashish
dc.date.accessioned2022-05-05T09:26:22Z-
dc.date.available2022-05-05T09:26:22Z-
dc.date.issued2018
dc.identifier.urihttps://www.iimcal.ac.in/case-studies-lists#accordion-0
dc.identifier.urihttps://ir.iimcal.ac.in:8443/jspui/handle/123456789/3789-
dc.descriptionData Source :- Field research.
dc.descriptionSetting :- IT industry in India and the US.
dc.descriptionCase Reference No. :- IIMC-CRC-2017-04
dc.descriptionCase Length :- 21 pages + teaching note.
dc.description.abstractThe fast-paced growth of technology paradigms has forced IT firms across the world to look for novel ways to innovate and stay competitive. This case documents the journey of Wipro Limited, one of the largest IT services firms of India as it adopted an open innovation approach to stay in competition. Wipro partnered with start-ups across India and the US through multiple modes to develop an ecosystem which could benefit both Wipro, its clients as well the smaller technology start-ups. The case brings forth intricacies of a success story of the implementation of a multi-pronged approach to develop an open innovation ecosystem in the IT industry and explores how Wipro creates synergies between its different paths for open innovation.
dc.publisherIndian Institute of Management Calcutta Case Research Center
dc.subjectBusiness Strategy
dc.subjectEntrepreneurship
dc.subjectGo-To-Market Strategy
dc.subjectInnovation Ecosystem
dc.subjectInnovation Strategy
dc.subjectIt Industry
dc.subjectIt Startups
dc.subjectOpen Innovation
dc.subjectVenture Funding.
dc.titleWipro Limited: Building a World Class Ecosystem
dc.typeCase
Appears in Collections:2017-18

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