Please use this identifier to cite or link to this item: https://ir.iimcal.ac.in:8443/jspui/handle/123456789/3511
Title: A Multidimensional approach to measure efficiency of a service firm and the impact of quality on firm performance
Authors: Nath, Prithwiraj
Pal, Manabendranath (Supervisor)
Roy, Sudas (Supervisor)
Keywords: Marketing
Issue Date: 2002
Publisher: Indian Institutte of Management Calcutta
Description: Call No: 658.8 NAT
Accession No. TH78
Physical Description: viiip., 164p,29cm.
Subject Area/Academic Groups: Marketing
Members, DPR Committee: S. Roy
Chairperson: M.N. Pal
URI: https://ir.iimcal.ac.in:8443/jspui/handle/123456789/3511
Appears in Collections:Marketing

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