Please use this identifier to cite or link to this item: https://ir.iimcal.ac.in:8443/jspui/handle/123456789/3005
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dc.contributor.authorChattopadhyay, Tuhin
dc.date.accessioned2021-08-27T07:27:37Z
dc.date.available2021-08-27T07:27:37Z
dc.date.issued2010-08
dc.identifier.issn0304-0941(print version)
dc.identifier.urihttps://ir.iimcal.ac.in:8443/jspui/handle/123456789/3005
dc.descriptionTuhin Chattopadhyay, Professor, Galgotias Business School, Greater Noida
dc.descriptionp.79-99
dc.descriptionAugust, 2010
dc.descriptionIssue Editor - Debashish Bhattacherjee
dc.publisherIndian Institute of Management Calcutta, Kolkata
dc.relation.ispartofseriesVol.37;No.2
dc.titleThe Information Processing of Print Advertisements by Middle-aged Women
dc.typeArticle
Appears in Collections:Issue 2, August 2010

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