Please use this identifier to cite or link to this item:
|Title:||Book Review - Industrial Marketing|
|Authors:||Mookherjee, S N|
|Publisher:||Indian Institute of Management Calcutta, Kolkata|
|Series/Report no.:||Vol. 34;No. 1|
|Description:||ICFAI Business School, Kolkata|
Issue Editor – Biju Paul Abraham
P. K. Ghosh, Oxford university Press, 2006.
|Appears in Collections:||Issue 1, January-June 2007|
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