1. IR@IIMC
  2. DECISION (IIMC Official Journal)
  3. 2007, Volume 34
  4. Issue 1, January-June 2007
Please use this identifier to cite or link to this item: https://ir.iimcal.ac.in:8443/jspui/handle/123456789/2963
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dc.contributor.authorMookherjee, S N
dc.date.accessioned2021-08-27T07:18:50Z
dc.date.available2021-08-27T07:18:50Z
dc.date.issued2007-06
dc.identifier.issn0304-0941(print version)
dc.identifier.urihttps://ir.iimcal.ac.in:8443/jspui/handle/123456789/2963
dc.descriptionICFAI Business School, Kolkata
dc.descriptionp. 216-219
dc.descriptionJanuary-June, 2007
dc.descriptionIssue Editor – Biju Paul Abraham
dc.descriptionP. K. Ghosh, Oxford university Press, 2006.
dc.publisherIndian Institute of Management Calcutta, Kolkata
dc.relation.ispartofseriesVol. 34;No. 1
dc.titleBook Review - Industrial Marketing
dc.typeBook Review
Appears in Collections:Issue 1, January-June 2007

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