Please use this identifier to cite or link to this item: https://ir.iimcal.ac.in:8443/jspui/handle/123456789/2904
Title: Book Review- Services Marketing and Management
Authors: Roy, Sudas
Issue Date: Dec-2004
Publisher: Indian Institute of Management Calcutta, Kolkata
Series/Report no.: Vol. 31;No. 2
Description: IIM Calcutta.
p. 243-246
July-December, 2004
Issue Editor – Annapurna Shaw
Audrey Gilmore, 2003, New Delhi, Response Books, pp 215
URI: https://ir.iimcal.ac.in:8443/jspui/handle/123456789/2904
ISSN: 0304-0941(print version)
Appears in Collections:Issue 2, July-December 2004

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