Please use this identifier to cite or link to this item: https://ir.iimcal.ac.in:8443/jspui/handle/123456789/2902
Title: Green Marketing : An Indian Perspective
Authors: Jain, Sanjay K.
Kaur, Gurmeet
Issue Date: Dec-2004
Publisher: Indian Institute of Management Calcutta, Kolkata
Series/Report no.: Vol. 31;No. 2
Description: Sanjay K. Jain, Prof., Marketing and International Business, Department of Commerce, Delhi School of Economics, University of Delhi. ; Gurmeet Kaur, Lecturer in Commerce, Sri Guru Tegh Bhadur Khalsa College, University of Delhi.
p. 168-209
July-December, 2004
Issue Editor – Annapurna Shaw
URI: https://ir.iimcal.ac.in:8443/jspui/handle/123456789/2902
ISSN: 0304-0941(print version)
Appears in Collections:Issue 2, July-December 2004

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