Please use this identifier to cite or link to this item: https://ir.iimcal.ac.in:8443/jspui/handle/123456789/2731
Title: New Tracker: An Early Sales Forecasting Package for Consumer Non-Durable in the Indian Market
Authors: Verma, Sanjay
Moitra, Soumyo D.
Bagchi, Amitava
Issue Date: Dec-1997
Publisher: Indian Institute of Management Calcutta, Kolkata
Series/Report no.: Vol.24;No.1-4
Description: Sanjay Verma, Doctoral Student, Fellow Programme IIM Calcutta; Amitava Bagchi,Faculty Members, IIM Calcutta
p.93-108
January-December, 1997
Issue Editor - Anup Sinha
URI: https://ir.iimcal.ac.in:8443/jspui/handle/123456789/2731
ISSN: 0304-0941(print version)
Appears in Collections:Issue 1-4, January-December 1997

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