The Relationship Between Informational cues and Perceived Product Quality : A Review of Empirical Evidence

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DC Field	Value	Language
dc.contributor.author	Purwar, Prem C.
dc.contributor.author	Jain, Arun K.
dc.date.accessioned	2021-08-27T04:47:03Z
dc.date.available	2021-08-27T04:47:03Z
dc.date.issued	1986-12
dc.identifier.issn	0304-0941(print version)
dc.identifier.uri	https://ir.iimcal.ac.in:8443/jspui/handle/123456789/2457
dc.description	Prem C. Purwar is Associate Prof. at National Institute of Bank Management, Pune. Arun K. Jain is Prof. of Marketing and Operation analysis, School of Management, State University of New York at Buffalo, U.S.A.
dc.description	p. 243-264
dc.description	October-December, 1986
dc.description	Issue Editor – Dr. Chandan K. Mustafi
dc.publisher	Indian Institute of Management Calcutta, Kolkata
dc.relation.ispartofseries	Vol. 13;No. 4
dc.title	The Relationship Between Informational cues and Perceived Product Quality : A Review of Empirical Evidence
dc.type	Article
Appears in Collections:	Issue 4, October-December 1986

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