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dc.contributor.authorChatterjee, B. K.
dc.date.accessioned2021-08-27T03:25:11Z
dc.date.available2021-08-27T03:25:11Z
dc.date.issued1981-07
dc.identifier.issn0304-0941(print version)
dc.identifier.urihttps://ir.iimcal.ac.in:8443/jspui/handle/123456789/2270
dc.descriptionMr. B. K. Chatterjee the Managing Director of Effective Development and Consultancy Services Pvt. Ltd. (EDCONS), Calcutta and Bombay.
dc.descriptionp. 227-242
dc.descriptionJuly, 1981
dc.descriptionIssue Editor – Brajaraj Mohanty
dc.publisherIndian Institute of Management Calcutta, Kolkata
dc.relation.ispartofseriesVol. 8;No. 3
dc.titleEvolution of the L. R. P. System in a large Marketing Organization in India
dc.typeArticle
Appears in Collections:Issue 3, July 1981

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