Please use this identifier to cite or link to this item: https://ir.iimcal.ac.in:8443/jspui/handle/123456789/2067
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dc.contributor.authorKakkar, Pradeep-
dc.contributor.authorSengupta, Amit-
dc.date.accessioned2021-08-27T02:56:26Z-
dc.date.available2021-08-27T02:56:26Z-
dc.date.issued1977-07-
dc.identifier.issn0304-0941(print version)-
dc.identifier.urihttps://ir.iimcal.ac.in:8443/jspui/handle/123456789/2067-
dc.descriptionProf. Kakkar and Sengupta belong to the Marketing Area at IIM, Calcutta.-
dc.descriptionp. 224-230-
dc.descriptionJuly, 1977-
dc.descriptionIssue Editor – S. K. Chakraborty-
dc.publisherIndian Institute of Management Calcutta, Kolkata-
dc.relation.ispartofseriesVol. 4;No. 3-
dc.titleSituational Variables : Is Management Paying enough Attention ?-
dc.typeArticle-
Appears in Collections:Issue 3, July 1977

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