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Title: Introducing Formal Corporate Planning: The Role of the Planner
Authors: Batra, S. M.
Issue Date: Apr-1974
Publisher: Indian Institute of Management Calcutta, Kolkata
Series/Report no.: Vol. 1;No. 1
Description: S. M. Batra Corporate Director, Planning and Projects at Guest, Williams, Ltd., Calcutta.
p. 1-6
April, 1974
Issue Editor – Ramaswamy P. Aiyar
ISSN: 0304-0941(print version)
Appears in Collections:Issue 1, April 1974

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