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Please use this identifier to cite or link to this item: https://ir.iimcal.ac.in:8443/jspui/handle/123456789/1911
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dc.contributor.authorSingh, Ramendra
dc.date.accessioned2021-08-26T10:03:45Z-
dc.date.available2021-08-26T10:03:45Z-
dc.date.issued2011
dc.identifier.urihttps://ir.iimcal.ac.in:8443/jspui/handle/123456789/1911-
dc.descriptionRamendra Singh, Department of Marketing, Indian Institute of Management Calcutta, Kolkata
dc.publisherAR-IIMC
dc.publisherInvited as visiting AIM Research Scholar, Lancaster University Management School
dc.publisherUK
dc.relation.ispartofseriesMay-June
dc.titleStudying Markets and Marketing at Bottom of Pyramid: Emerging New Paradigms
dc.typeInvited Talks
Appears in Collections:Marketing

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