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Please use this identifier to cite or link to this item: https://ir.iimcal.ac.in:8443/jspui/handle/123456789/1763
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dc.contributor.authorJaikumar, Saravana
dc.contributor.authorDutta, Shantanu
dc.contributor.authorSood, N.
dc.contributor.authorNarasimhan, O.
dc.date.accessioned2021-08-26T06:24:19Z-
dc.date.available2021-08-26T06:24:19Z-
dc.date.issued2017
dc.identifier.urihttps://ir.iimcal.ac.in:8443/jspui/handle/123456789/1763-
dc.descriptionJaikumar Saravana, Department of Marketing Group, Indian Institute of Management Calcutta, Kolkata; Shantanu Dutta , Dave and Jeanne Tappan Chair in Marketing, Marshall School of Business, University of Southern California;
dc.publisherAR-IIMC
dc.publisher39th INFORMS Marketing Science Conference
dc.publisherUniversity of Southern California, Los Angeles, USA
dc.titleImpact of lifestyle diseases on consumption and role of insurance in an emerging economy
dc.typeConference Paper
Appears in Collections:Marketing

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