Please use this identifier to cite or link to this item: https://ir.iimcal.ac.in:8443/jspui/handle/123456789/1255
Title: Supply Chain Insights into India
Authors: Jayaram, Jayanth
Avittathur, Balram
Issue Date: 2012
Publisher: AR-IIMC
Supply Chain Management Review
Reed Business Information
Series/Report no.: 16(4)
Abstract: India is a highly attractive market for multinational companies. But to successfully source or sell products there, they need to realize that conditions may differ greatly from the more developed economies they are used to. This is especially true when it comes to the supply chain. The framework offered there can help these companies pursue the right supply chain strategy to advance their business goals in India.
Description: Jayaram, Jayanth, Moore School of Business, University of South Carolina, Columbia, SC 29208, United States; Balram Avittathur, Department of Operations Management, Indian Institute of Management Calcutta, Kolkata
ISSN/ISBN - 1521-9747
pp.34-41
URI: https://trid.trb.org/view/1215147
https://ir.iimcal.ac.in:8443/jspui/handle/123456789/1255
Appears in Collections:Operations Management

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