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Issue Date
Title
Author(s)
2017
Lifetron Hospital: In Search of Right Service Marketing Strategy
Singh, Ramendra
;
Kr. Dwivedi, Prabhat
;
Rao, Menaka
2018
GNRC Limited
Banerjee, Ashok
;
Sista, Suren
2020
Mendine Pharmaceuticals: Integrating Forecasting and Production Planning
Basu, Sumanta
;
Joshi, Raunak
;
Ravindran, Vyshakh
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Banerjee, Ashok
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Basu, Sumanta
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Joshi, Raunak
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Kr. Dwivedi, Prabhat
1
Rao, Menaka
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Ravindran, Vyshakh
1
Singh, Ramendra
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Sista, Suren
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Services Marketing
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