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Browsing by Author Purwar, Prem C.
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Showing results 1 to 4 of 4
Issue Date
Title
Author(s)
1986-03
A conceptual and comprehensive model of the role of information cues in the Product quality Perception Process
Purwar, Prem C.
;
Jain, Arun K.
1991-03
Price-Perceived Quality Relationship with Reference to Product's Technical Complexity : An Application of Conjoint Analysis
Purwar, Prem C.
1991-06
The Effect of Perceived Risk, Self-Confidence and Information Load upon the Utilization of Price Cues in the Quality Perception Process
Purwar, Prem C.
1986-12
The Relationship Between Informational cues and Perceived Product Quality : A Review of Empirical Evidence
Purwar, Prem C.
;
Jain, Arun K.