Skip navigation
Home
Browse
Communities
& Collections
Browse Items by:
Issue Date
Author
Title
Subject
Library
Digital Archives
L.M. Thapar Library
IRINS
IIMC
Help
Sign on to:
My DSpace
Receive email
updates
Edit Profile
IR@IIMC
Browsing by Author Singh, Ramendra
Jump to:
0-9
A
B
C
D
E
F
G
H
I
J
K
L
M
N
O
P
Q
R
S
T
U
V
W
X
Y
Z
or enter first few letters:
Sort by:
title
issue date
submit date
In order:
Ascending
Descending
Results/Page
5
10
15
20
25
30
35
40
45
50
55
60
65
70
75
80
85
90
95
100
Authors/Record:
All
1
5
10
15
20
25
30
35
40
45
50
Showing results 35 to 54 of 100
< previous
next >
Issue Date
Title
Author(s)
2019
Editorial
Singh, Ramendra
2015-12
Editorial: rethinking marketing
Krafft, Manfred
;
Singh, Ramendra
;
Sista, Suren
2018
Ek Number Bharose Ka: A Helpline for Grievance Re-addressal For Non-emergency Police Intervention
Singh, Ramendra
;
Kr. Dwivedi, Prabhat
;
Rao, Menaka
2018
Emotion regulation – natural reward strategy linkage and its impact on sales performance: the mediating impact of salesmanship skills
Singh, Ramendra
;
Singh, Rakesh Kumar P.
;
Banerji, Diptiman
2012-11-01
From Market Separation to Market Development at Bottom of Pyramid: Case Studies on Two Non-Profit Organizations
Singh, Ramendra
;
Modi, Pratik
2011
How Customer Involvment Influences credit Card Loyalty Reward programes in India?
Singh, Ramendra
;
Matthew, Liu T.
;
Brock, J.L.
;
Sy-Changco, J.A.
2022
IITIIMShaadi.com: Can positioning support market expansion?
Singh, Ramendra
;
Paul, Siddhartha
;
Gupta, Poonam
;
Kumar, Amit
2010-05-01
Impact of apologetic vs. defensive selling strategies under negative corporate publicity: Exploring the role of customer trust and gratitude
Singh, Ramendra
;
Xie, Yi
2016
Impact of consumption emotions on WOM in movie consumption: Empirical evidence from emerging markets
Mishra, Prashant
;
Bakshi, Madhupa
;
Singh, Ramendra
2013
Impact of ICT-enabled product and process innovations at the Bottom of the Pyramid: A market separations perspective
Tarafdar, Monideepa
;
Singh, Ramendra
;
Anekal, Prashanth
2019
Impact of Religiosity in the Personal and Consumption Domains
Agarwala, Ridhi
;
Singh, Ramendra
;
Mishra, Prashant
2016
Impact of Sales Call Adaptiveness and Customer Willingness on Sales Call Length: A Cross-Country Study of India, China, Korea, and Philippines
Sy-Changco, Joseph A.
;
Singh, Ramendra
;
Gregorio, Rizalito L.
;
Lu, Pierre Xiao
;
Shin, Geoncheol
2013
Importance of Money Religiosity and Spiritual Well-Being of Young Consumers and Its Impact on their Ethical Beliefs
Singh, Ramendra
2011-05-01
Importance of Money, Religiosity, and Spiritual Well-being of Young Fast-Food Consumers, and its Impact on their Ethical Beliefs
Singh, Ramendra
;
Agarwal, Sharad
2015-05-21
Is marketing guilty of ignoring the poor?
Singh, Ramendra
;
The Hindu Business Line
2013-08-01
Jugaad as Frugal Innovation in Street Entrepreneurship at the Bottom of the Pyramid
Singh, Ramendra
;
Gupta, Vaibhav
2015-07-02
The Jugaad of street business
Singh, Ramendra
;
The Hindu Business Line
2011-08-01
JUGAAD- Not just “Making do” but a Low Cost Survival & Coping Strategy at the Bottom of the Pyramids
Singh, Ramendra
;
Gupta, Vaibhav
;
Mondal, Akash
2012
Jugaad-From 'Making Do' and 'Quick Fix' to an Innovative, Sustainable and Low-Cost Survival Strategy at the Bottom of the Pyramid
Singh, Ramendra
;
Gupta, Vaibhav
;
Mondal, Akash
2012
Karma orientation in boundary spanning sales employees: A conceptual framework and research propositions
Singh, Ramendra
;
Singh, Rakesh Kumar P.