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Browsing by Author Rath, Pragyan
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Showing results 3 to 15 of 15
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Issue Date
Title
Author(s)
-
Case Study on Accenture animal poster ads of 2010: Use of Visual Arts in Commercial Visual Communication
Rath, Pragyan
2022-10
Director's message & Chairperson's address
Sarkar, Utam Kumar
;
Rath, Pragyan
2024-01
Director-in-Charge's message & Chairperson's note
Chattopadhyay, Saibal
;
Rath, Pragyan
2018
Empowerment through Communication in Shakespeare’s Lucrece: Transitioning from Economic to Artistic Transactions
Rath, Pragyan
2013
From Busch to Thums-Up: The Global Interchange
Rath, Pragyan
2016
Keeping up with the finishing school myth: The role of communication in contemporary Indian management education
Rath, Pragyan
-
Pre-empting Market Trends through Narratives: Corporate Communications in a Competitive Market
Rath, Pragyan
2011
'Social issue is business issue': The new agenda of lattice 2010
Rath, Pragyan
2019
Supplanting critical discourse with mute narratology in Indian commercials: Framing new communications for emerging markets: Supplanting critical discourse with mute narratology in commercials
Rath, Pragyan
;
Bharadwaj, Apoorva
2011
The "I" and the "Eye": The Verbal and the Visual in Post-Renaissance Western Aesthetics
Rath, Pragyan
2014
The Modern Indian Middle Class Housewife and Her washing powder: Deconstructing symbolic ideology in contemporary communication strategy in advertising: The case of Nirma and Wheel
Rath, Pragyan
;
Bharadwaj, Apoorva
2013
The Orator of Habitas: The New Mark Anthony of Communication Strategy
Rath, Pragyan
2019
The return of the Visual : Evolution of Aesthetics in the Nineteenth Century
Rath, Pragyan